Today, I am introducing a new concept that I am calling comarketing. The idea behind comarketing is to impact small businesses in much the same way that coworking spaces stimulate collaboration within a shared environment. Comarketing: A New Concept in Marketing While the world has had the practice of co-marketing (with a hyphen) for aRead more
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If you share “normal” links through social media, you may be missing out on a remarkable opportunity…and that is being able to capitalize on who actually clicks using “smart links.” Think about it for a second. If you take the time to share a link and someone clicks it, that’s great. You curated content andRead more
I know a lot of graphic designers consider “logo generators” to be anathema. I can’t blame them 100%. After all, I’ve spent countless hours in my own career as a marketer working on branding (and re-branding) projects. At a certain level, I believe you’re best served in working with a designer or larger agency teamRead more
There have been a few times in my three decades as a marketing professional where an emerging trend hit me like a ton of bricks: Circa 1994-1996 — When I first discovered the Internet/Web and realized the massive reach and influence it would have (after the Netscape browser came out, I quickly learned to codeRead more
Starting A Business, Growing A Business, Podcast, Resources And Tools | 0 comment | 7 November, 2016 | 0
How would you like to create and sell digital products? You might be surprised how relatively easy it is to do this and start earning extra income. In today’s podcast, I share information about why digital products are so effective. I also talk about the process of creating them—speaking from personal experience. Over the pastRead more
Growing A Business, Marketing And Sales, Podcast, Resources And Tools | 1 comment | 3 October, 2016 | 0
How would you like to make money with affiliate marketing? There’s no better person to learn from than Matt McWilliams. Matt is the president of Matt McWilliams Consulting, where he helps online business owners and brands, small and large, leverage the power of partners to grow their businesses. Specifically, he teaches people how to makeRead more
Business Motivation and Inspiration, Growing A Business, Marketing And Sales, Overcoming Business Obstacles, Podcast, Resources And Tools, Starting A Business | 0 comment | 19 September, 2016 | 0
How does a high school kid who speaks no English immigrate to America, overcome racial tensions, graduate from college and go on to earn millions with WordPress (among other things)? That is just part of the amazing story of Syed Balkhi. I had the honor of meeting Syed two different times in 2015. He joins meRead more