Want to build your business? Inbound marketing is gaining as a reliable technique, compared to intrusive, costly and ineffective techniques of the past. Inbound marketing expert Tom Schwab joins us in this episode of the Go For Launch podcast. Read more
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Want to learn how to write a killer press release? In this episode of the Go For Launch podcast, I share tips from my nearly 30 years of experience in PR. I’ve written hundreds of press releases, and I know they are still effective in helping companies promote their products and services.Read more
Growing A Business, Marketing And Sales, Podcast, Starting A Business | 0 comment | 23 June, 2015 | 0
Have you accomplished all the goals you had in working for someone else? Do you dream of becoming your own boss and starting you own business to create an entrepreneurial lifestyle you love? Daniel J. Lewis has experienced all this. After seven years in his “dream job,” he discovered another dream—of becoming an entrepreneur. He started aRead more
Growing A Business, Marketing And Sales, Podcast, Resources And Tools | 0 comment | 16 June, 2015 | 0
Are you taking advantage of the massive opportunities to make the kinds of connections that can lead to sales using LinkedIn? If not, get ready to learn secrets of LinkedIn super sellers from LinkedIn sales authority Josh Turner. Josh and Brandon reveal some “insider info” on how top social sellers use LinkedIn in this episode ofRead more
Growing A Business, Marketing And Sales, Podcast, Starting A Business | 0 comment | 8 June, 2015 | 0
Finding a niche—defined as a distinct segment of the market you are in and become “known” for—is essential to business success. Too many entrepreneurs fail with offerings that are broad and undefined. In this episode of the Go For Launch podcast, business coach Jason Treu talks about why niches are vital and how to identify yours as youRead more
In episode three of the Go For Launch podcast, I discuss strategies and tactics to get media coverage for your startup.Read more
If you are starting or trying to grow a business, marketing is essential. The traditional definition of marketing includes the four “Ps”: Product Price Place Promotion From my experience, however, the last P, Promotion, is really what marketing revolves around. It means: Getting the word out about your product or service Reaching the right “targetRead more