Blog

LinkedIn profile makeovers are growing in popularity. As the coronavirus pandemic impacts more jobs, people are looking for help to make their profiles stand out. Below are several ways to improve your presence on LinkedIn. But first: before you updating your LinkedIn page, you may want to turn off notifications—to prevent your network from gettingRead more

Many small businesses may not be aware of the free Google tools available to help you promote your business. To take advantage of these, go to https://business.google.com. You’ll need to register for a free Google My Business account and claim your business. Once you do, you’ll get a free business profile where you can listRead more

Today, I am introducing a new concept that I am calling comarketing. The idea behind comarketing is to impact small businesses in much the same way that coworking spaces stimulate collaboration within a shared environment. Comarketing: A New Concept in Marketing While the world has had the practice of co-marketing (with a hyphen) for aRead more

There have been a few times in my three decades as a marketing professional where an emerging trend hit me like a ton of bricks: Circa 1994-1996 — When I first discovered the Internet/Web and realized the massive reach and influence it would have (after the Netscape browser came out, I quickly learned to codeRead more

Want to know how to write a best-selling book? Believe it or not, there’s a service for that now. It’s called Scribe Writing (formerly Book In A Box), and it is a game changer for professionals who want to write a book but don’t know how—or who can’t commit the time that is typical involved. IRead more

Some of the most promising startups happen when their founders discover how to disrupt an industry. They see opportunities to radically change or improve “business as usual.” That is what Mike Devlin and his cofounders are doing with LureBoats, an online marketplace that enables customers to book boat charters across the country right from theirRead more

How would you like to make money with affiliate marketing? There’s no better person to learn from than Matt McWilliams. Matt  is the president of Matt McWilliams Consulting, where he helps online business owners and brands, small and large, leverage the power of partners to grow their businesses. Specifically, he teaches people how to makeRead more