Have you wondered how to optimize your website for Google? Do you find search engine optimization (SEO) to be overwhelming or confusing?
SEO was all the rage in the early 2000s, before Google made some very sweeping changes to how sites are ranked—and before paid ads got so cheap and effective.
But in case you thought SEO faded away, it’s still a major factor in online marketing.
I spoke at length about the topic with Brandon Leibowitz, the founder of SEO Optimizers in Los Angeles, on this episode of the Go For Launch podcast.
He talks about the state of SEO today and what matters most such as gaining quality backlinks. He also discusses newer opportunities such as featured snippets and Local SEO—along with his favorite tools. Claim the free gifts Brandon offers here.
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Disclosure of Material Connection: Some of the links in the post above are "affiliate links." This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."
