Webinars are one of the most powerful marketing and sales tools available. But many people avoid doing them due to the concerns over how much time and effort they take.
Fortunately, there are ways to take full advantage of webinars while avoiding the hassles. The secret is to learn how to automate your webinars the right way.
Melissa Kwan is the Cofounder and CEO of eWebinar, an automated webinar solution that combines pre-recorded video with real-time interactions and live chat to deliver an engaging experience for attendees. She joined me on the Go For Launch podcast to discuss the journey of starting eWebinar, and their mission to make it the best software for automated webinars.
Melissa has spent more than a dozen years in startups and has built three successful companies without venture capital backing. Her previous startup, a real estate tech company, was acquired in 2019.
Melissa and her team at eWebinar believe that by automating the repetitive and tedious task of giving the same onboarding, training, and sales presentations over and over, they free people up to focus their time on something else they value more.
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Disclosure of Material Connection: Some of the links in the post above are "affiliate links." This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."