Does your business rely on customers finding you online? Do you have enough relevant and fresh content to rank your website and drive traffic?
According to Optimizely, “Google and other search engines place a premium on high-quality content. It’s important to research what content is already out there and create a compelling piece of content that provides a positive user experience and has a chance of ranking highly in the search engine results. Good content also has a greater chance of being shared on social media and attracting links.”
For practical purposes, there’s only one search engine. Google dominates online search, with 87.96 percent market share (as of Oct. 2019, according to Statista).
That said, your content must be tailored to be as “Google-friendly” as possible.
And it’s not enough to just put it on your own website; you need to plan to re-purpose your content in multiple forms and across multiple channels.
The types of content we help clients create includes:
And the channels we tailor content to include:
Go For Launch would love to help you turbocharge your content creation efforts! We invite you to get in touch to discuss your needs.